Why Twitter is everywhere?

Off late, I observed that everyone on the internet is obsessed with Twitter. There are tweets and now “Retweets” as well, come on! man you gotta be kiddin. Why is there such a big hype of twitter? All the blogs, shopping carts, downloads etc everything that I possibly can think of has a twitter symbol  associated with it. Well I sat down and thought why not find out the reality. It infact is great.

Twitter already has an impressive track record. For example, it helped President Barack Obama with his presidential campaign, got a student out of an Egyptian jail, documented plane crashes in real time, and made Dell a million dollars.

So really, what’s the big deal about Twitter?

It just a social media site used to socialize with friends. It is simple to use, kind of a microblog, just 140 words. Your tweet can rapidly reach millions of users. Twitter has a lot of accounts for famous peoples, artists, singers and founders like Bill GatesBarack ObamaBritney Spears and Oprah Winfrey. All that means is that the famous know they can build more consumers (or voters) from Twitter. These accounts also build more reputation for Twitter, which increases the demand – for Twitter.

I Feel these are the four major reasons:-

1. Real-time Content

Earlier google was used to search for the news and latest information. Google used to index pages published by news publishers which took  hours But there’s no need to wait, and short of actually being there to experience the events, it’s the next best thing. Twitter has been a great tool for people to broadcast news live from their laptops and mobile phones (e.g. plane crash rescue in the Hudson River).

2. Trustworthy Information

Google gives you a page of links compiled by their quality algorithm. Mostly they are what you need but they are impersonal. But from twitter, you can get news feed from the group of people you trust and you would love to hear from, because they are personal and u trust them.

3. Precise Information

With millions of new web pages springing up every day on the Internet, who has the time or attention span to read through it all?What Twitter provides in 140 characters or less is filtered. Twitter is great for searching for quick information and even if you’re looking for long articles, there are plenty of people who post links to relevant pages they like.

4. Brilliant Social Network

For example, rather than doing a search in Google for “best restaurants in new york” and getting a bunch of review sites, you can do a search on Twitter to see which restaurants people are talking about in New York. If you don’t like the results, you can easily ask your network and get personalized answers in real time – which will then show up in future searches on the same topic. It helps people in developing their personal as well as professional profile.


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